These Terms and Conditions (the Terms) govern the provision of services by McCooke Group Ltd, a company registered in England and Wales, with its registered office at 20–22 Wenlock Road, London, N1 7GU (we, us, our), to business customers (you, the Client).

By creating an account, purchasing a subscription, credit booster, or submitting a request through our client portal, you confirm that you have read, understood and agree to be bound by these Terms. These Terms constitute a legally binding contract.

1. Scope and eligibility

1.1 Our services are provided exclusively on a business-to-business basis.
1.2 By placing an order, you confirm that you are acting in the course of business and not as a consumer.
1.3 You confirm that you have authority to bind the business on whose behalf you are contracting.

2. Services

2.1 We provide subscription-based brand and design services delivered via a credit system and managed through a client portal (the Services).
2.2 Services may include design, layout, artwork production, and light copywriting.
2.3 The following are out of scope unless separately agreed in writing:

• Marketing strategy or consultancy

• Copywriting beyond light copy support

• Brand workshops

• Naming exercises

• Legal, planning, regulatory or compliance advice

2.4 We reserve the right to decline or re-scope any request that falls outside our service model.

3. Subscriptions, credits and delivery

3.1 Subscriptions are provided on a rolling monthly basis and include a fixed number of design credits per month.
3.2 Credits represent units of creative output, not time.
3.3 Credits may roll over for up to three months, after which they expire.
3.4 Credits:

• Are not transferable between client accounts

• May be used across multiple brands owned by the same Client

• May not be shared with subsidiaries or third parties

3.5 Credits are forfeited on cancellation, subject to clause 7.
3.6 We reserve the right to reclassify or reprice requests in credits where scope changes or was not accurately described at submission.

3.7 Due to the nature of creative work, the number of credits required for a request is determined based on the scope and complexity of the work.

3.8 Credits are typically classified once a request has been reviewed and completed, and may differ from initial assumptions where complexity, revisions or deliverables exceed what was reasonably implied at submission.

3.9 Where a request materially exceeds the expected scope, we will notify you before proceeding.

3.10 If certainty is required, you may request an indicative credit estimate prior to submission. Credit estimates are non-binding and provided for guidance only.

4. Requests and revisions

4.1 Requests must be submitted through the client portal.
4.2 Unless otherwise agreed, each request includes one round of amends. Additional amends may require additional credits.
4.3 Multiple deliverables should be submitted as separate requests unless they form a single, clearly defined task.
4.4 We may request clarification before commencing work. Work will not begin until sufficient information is provided.

5. Completion, inactivity and assumptions

5.1 A request may be marked as completed where:

• Files are delivered and no feedback is received within five working days

• Client feedback is not required or is reasonably assumed based on prior instructions

• The work is minor and clearly complete

5.2 We reserve the right to pause or close requests due to inactivity.
5.3 Active, closed or completed requests consume the applicable credits.

6. Credit boosters

6.1 Credit boosters are one-off purchases that add additional credits to your account.
6.2 Booster credits follow the same rules as subscription credits.
6.3 Active request limits remain determined by your subscription tier.

7. Cancellation

7.1 Subscriptions may be cancelled at any time by giving 30 days’ written notice prior to the next billing cycle.
7.2 During the notice period:

• You may continue to submit requests

• Delivery remains subject to your active request limits and reasonable daily throughput

• Unused credits expire at the end of the notice period

7.3 No refunds are provided for unused credits.
7.4 We reserve the right to complete or close in-flight work during the notice period at our discretion.

8. Payments

8.1 Payments are due in advance and may be made by card or bank transfer.
8.2 We do not offer payment terms unless agreed in writing.
8.3 Late or failed payments will result in automatic suspension of Services until payment is received.
8.4 We reserve the right to recover unpaid amounts through lawful means.

9. Intellectual property

9.1 Upon full payment, you are granted a non-exclusive, worldwide, perpetual licence to use final deliverables for lawful business purposes.
9.2 Ownership of underlying tools, templates, systems, frameworks and working files remains with us.
9.3 Deliverables may include third-party assets such as stock imagery, which are subject to third-party licence terms.
9.4 We do not guarantee that any deliverable is registrable as a trademark. Trademark clearance is your responsibility.
9.5 We retain the right to showcase work for portfolio, marketing and promotional purposes unless otherwise agreed in writing.

10. Client-provided materials

10.1 You warrant that any materials you provide do not infringe third-party rights.
10.2 We are not responsible for legal claims arising from client-provided content.

11. Non-solicitation

11.1 You agree that from the start of our engagement until 12 months after termination, you will not:

• Solicit, hire or engage our employees, freelancers or contractors

• Encourage them to leave our engagement

• Engage them in a competing capacity

11.2 This applies to all individuals involved in delivering Services to you.
11.3 Any breach may result in injunctive relief and damages.

12. Exceptional hire-out

12.1 Any engagement of our team outside the Services requires prior written consent.
12.2 If approved, a transition fee applies equal to the greater of:

• 50 percent of the individual’s current annual compensation, or

• 50 percent of the compensation you intend to offer

13. Platform and third-party services

13.1 We are not responsible for outages or failures of third-party platforms including but not limited to ManyRequests, Stripe, cloud storage providers or payment processors.

14. Limitation of liability

14.1 To the maximum extent permitted by law, we are not liable for indirect, consequential or economic loss.
14.2 Our total liability in any 12-month period is limited to the fees paid by you during that period.

15. Indemnity

You indemnify us against all claims, losses and expenses arising from:

• Your breach of these Terms

• Your misuse of deliverables

• Your breach of third-party rights

16. Force majeure

Neither party is liable for failure or delay caused by events beyond reasonable control, including power failure, internet outages, industrial action, natural disasters or government action.

17. Changes to Terms

We may update these Terms from time to time. Continued use of the Services constitutes acceptance of the updated Terms.

18. Governing law and disputes

18.1 These Terms are governed by the laws of England and Wales.
18.2 Disputes shall first be addressed through good-faith negotiation, then mediation, and finally arbitration if unresolved.

19. Contact details

McCooke Group Ltd
20–22 Wenlock Road
London, N1 7GU
Email: info@mccookegroup.com