A specialist team of brand strategists, marketing consultants and creative designers

Our story

McCooke Group is a founder-led brand & marketing consultancy for the built environment. We work with property developers, estate agents, and placemaking brands to build identities, launch developments, market opportunities, and shape how spaces — and the companies behind them — are seen.

The agency was founded by David McCooke, whose career has spanned both property and design. With over 15 years leading residential development marketing, and more than two decades working independently as a brand consultant and designer, David brings a mix of commercial understanding and creative discipline that shapes the way we work.

Before launching McCooke Group, David held senior roles in estate agency and new homes, including Director of Residential Development & Investment at Johns&Co. He also founded and later sold a boutique new homes agency in central London.

Alongside these roles, he maintained a quiet but consistent design practice — consulting on brand and launch strategy for clients across the property industry and the wider built environment.

McCooke Group was born from that dual perspective: a brand consultancy built to bridge the gap between strategy and execution — helping clients launch developments, market opportunities, and build brands with purpose and clarity.

Today, we work as a trusted partner to ambitious property businesses — supporting them at every stage of their growth with thoughtful design, joined-up thinking, and a practical understanding of the sector.

“I built McCooke Group to be the creative partner I always looked for on the client side — one that understands the commercials of the sector, shows initiative, and delivers memorable work that makes a difference.”

– David McCooke, Founder & Creative Director

Approach

01

Plan

We work closely with you to define your brand, positioning and commercial goals—shaping a strategic marketing and communications framework tailored to your project.

01

Plan

We work closely with you to define your brand, positioning and commercial goals—shaping a strategic marketing and communications framework tailored to your project.

01

Plan

We work closely with you to define your brand, positioning and commercial goals—shaping a strategic marketing and communications framework tailored to your project.

02

Launch

We bring your development to market through brand identity, campaign assets, content creation, digital strategy and communications—delivering clarity, momentum and standout.

02

Launch

We bring your development to market through brand identity, campaign assets, content creation, digital strategy and communications—delivering clarity, momentum and standout.

02

Launch

We bring your development to market through brand identity, campaign assets, content creation, digital strategy and communications—delivering clarity, momentum and standout.

03

Manage

We oversee ongoing marketing, content production, performance tracking and brand communications—ensuring your project stays visible, in demand, and commercially effective.

03

Manage

We oversee ongoing marketing, content production, performance tracking and brand communications—ensuring your project stays visible, in demand, and commercially effective.

03

Manage

We oversee ongoing marketing, content production, performance tracking and brand communications—ensuring your project stays visible, in demand, and commercially effective.

Our services

We’re a brand & marketing consultancy for the built environment—creating strategic, design-led identities for both new developments and the property brands behind them. Our work spans branding, marketing and digital, tailored specifically to property, place and space.

Branding

Marketing

Digital

Extended Services

Branding

Marketing

Digital

Extended Services

Branding

Marketing

Digital

Extended Services

How we work

Whether you need a full creative partner for a development launch or targeted support for brand building, content or digital marketing, McCooke offers a flexible way to engage.

We work on a retained basis as your outsourced branding and communications team—or on a project basis for specific developments, campaigns or rebranding initiatives.

Our clients tailor the support they need, knowing everything is delivered under one roof—from brand strategy and creative production to marketing campaigns and communications—with sector-specific expertise and a commercial mindset at every stage.

Marketing

Bringing The Brentford Project to Life

Marketing

Bringing The Brentford Project to Life

Marketing

Bringing The Brentford Project to Life

Be a part of McCooke

join our team

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Subscribe to our newsletter and stay in touch with us.

Subscribe to our newsletter and stay in touch with us.