THE BRIEF /
Floatation & Wellness Hub engaged us to create a full brand identity and launch strategy for their new wellness space in Bishop’s Stortford. The goal was to establish a strong, place-led brand presence from day one—combining clear positioning, seamless digital experience, and operational readiness. In addition to visual identity, the project required rollout across web, social, CRM, client documentation, signage, and local community engagement to ensure a confident market entry.
THE SOLUTION /
We delivered a complete end-to-end launch package—building a distinctive brand, responsive website, and integrated CRM and booking system. The centre’s story and visual presence were brought to life through curated photography, content marketing, and social media. Supporting assets included branded documentation, client-facing literature, and launch materials that balanced calm design with operational precision. The project culminated in a community-facing opening event, attended by the Mayor of Bishop’s Stortford, securing visibility and credibility for the brand in its first days.
THE BRIEF /
Floatation & Wellness Hub engaged us to create a full brand identity and launch strategy for their new wellness space in Bishop’s Stortford. The goal was to establish a strong, place-led brand presence from day one—combining clear positioning, seamless digital experience, and operational readiness. In addition to visual identity, the project required rollout across web, social, CRM, client documentation, signage, and local community engagement to ensure a confident market entry.
THE SOLUTION /
We delivered a complete end-to-end launch package—building a distinctive brand, responsive website, and integrated CRM and booking system. The centre’s story and visual presence were brought to life through curated photography, content marketing, and social media. Supporting assets included branded documentation, client-facing literature, and launch materials that balanced calm design with operational precision. The project culminated in a community-facing opening event, attended by the Mayor of Bishop’s Stortford, securing visibility and credibility for the brand in its first days.
